Tuesday, 22 February 2011

Enterprise - Assessed Presentation

The Brief:
Working in groups of four, you will construct a business plan or business proposal for a creative design studio and present it to your peers and tutors in an assessed oral presentation. Your plan/proposal and presentation should be based on the analysis and content that you have been introduced to throughout the module.

Concept/Proposition:
Four heads are better than one as long as they communicate. Your will now have the luxury of four pairs of hands. How will you use them effectively?

Considerations:
What skills and services do you have to offer?
Who is your target market?
Who is your competition and how will you compete?
What are your costs, charges and financial considerations?

Mandatory Requirements:
It is essential that you make reference to a range of marketing models and recognise business 'start-up' principles in order to gain a pass. You must make reference to the course materials, books and websites to demonstrate your understanding.

Deliverables:
The presentation will be 8-10mins long. You should use appropriate visual aids and printed material to support your presentation. Your presentation will be assessed by two members of your course team.

Submission Deadline:
Tuesday 3rd May.

* Crit on the Wednesday before Easter to check progress.

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